The Idea

If you’ve ever had the pleasure of smelling a Yankee Candle then you know how amazing they are! Yankee Candle has been manufacturing candles for over 50 years and came to Rocket Farm Studios with an idea of how to take the art of scent distribution to the digital space.

Our Strategic Approach

The goal was intriguing. We needed to incorporate how scents are carried throughout an environment and connect that science to a mobile application within the retail, hospitality, and commercial spaces.

Understanding how scent enhances the experience of people in their environments, corporations today want to put forth a brand beyond just their logos. We can help by providing them with a specific or custom scent for their spaces.”

- Todd Becker, COO of Yankee Candle Scent Systems

Scent Systems by Yankee Candle is a revolutionary Internet of Things (IoT) technology that helps retail, hospitality, and other service companies integrate high-quality, consistent ambient scent into their brand management program through connected devices called scentcasting stations.

The scentcasting stations are all online, connected to each other, and controlled by an app on a mobile device; making this system by Yankee Candle the first of its kind to utilize the power of IoT.

The challenge was to design a mobile app that would allow service agents to control a large number of stations.

“ If a customer walks into a building, they can catch one scent at the entry of the building, then another at the check-in desk, then enter a scent-free zone. We can cast the scent into an area in front of a display, as opposed to the whole place. It’s directional.”

- Todd Becker, COO of Yankee Candle Scent Systems

Design

The Experience

UI Design

Creating the ability to remotely control and monitor devices that gather data and telemetry, while also being able to push commands to them all from a smartphone was a design challenge unlike any other.

The UI was definitely challenging; there were several aspects of complexity. Rocket Farm did a great job working with us on the UI, to come up with one that was intuitive and straightforward to control our M-to-M (Machine to Machine) cloud. Then managing all the different mobile devices, from android to iOS, and getting that consistent look and feel, it all came together really well.”

- Todd Becker, COO of Yankee Candle Scent Systems

Development

Making it work

Rocket Farm developed a mobile application that can fine-tune scent concentration, report live fragrance levels, understand adaptive temperature and humidity control, and much more making it a breeze for businesses to utilize the technology.

A service person can check if each station is working properly, monitor liquid levels, control settings. Our competitors can’t do any of that. ”

- Todd Becker, COO of Yankee of Candle Scent Systems

Technology Used

Cloud-Based iOT Backend Serve

Mesh Network

Native iOS App

Native Android App

Grow

Where are they now?

Yankee Candle products are sold online, in retail stores, and in catalogs in nearly 50 countries all around the world. The mobile application built by Rocket Farm Studios has now allowed the widely recognized company to offer scent distribution in a whole new way.

We can now keep environments scented consistently over time and over place, minute by minute. With this technology, we can ensure we’re delivering our promise to our customers. ”

- Todd Becker, COO of Yankee Candle Scent Systems