Space exploration

May 28, 2015

Space exploration: A standard-sized iPad has a screen almost four times as large an iPhone 5S. Take advantage of the larger screen size to maximize the users’ ability to get information and explore your app. A cooking app could run a video demonstrating a new technique alongside the open recipe; a news app could preview similar stories or breaking news along one side of the display.

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2015-05-28 17:40:00

Dan Katcher

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.x-text-content-text-primary{line-height:1.2;}.m2fa-2d.x-text .x-text-content-text-primary{letter-spacing:0em;}.m2fa-2e.x-text .x-text-content-text-primary{color:rgba(0,0,0,1);}.m2fa-2g.x-text{font-size:1em;}.m2fa-2h.x-text .x-text-content-text-primary{font-family:"Lato",sans-serif;font-weight:400;}.m2fa-2i.x-text .x-text-content-text-primary{font-size:1.6rem;letter-spacing:.004em;margin-right:calc(.004em * -1);color:#346c4b;}.m2fa-2i.x-text .x-text-content-text-subheadline{margin-top:.409em;font-family:inherit;font-size:1em;font-style:normal;font-weight:inherit;line-height:1.6;letter-spacing:0em;text-transform:none;color:rgba(0,0,0,.66);}.m2fa-2j.x-text{border-top-width:0px;border-right-width:0px;border-bottom-width:1px;border-left-width:0px;border-top-style:solid;border-right-style:solid;border-bottom-style:solid;border-left-style:solid;border-top-color:transparent;border-right-color:transparent;border-bottom-color:#346c4b;border-left-color:transparent;padding-bottom:5px;padding-left:0em;}.m2fa-2j.x-text:hover,.m2fa-2j.x-text[class*="active"],[data-x-effect-provider*="colors"]:hover .m2fa-2j.x-text{border-top-color:#346c4b;border-right-color:#346c4b;border-bottom-color:#346c4b;border-left-color:#346c4b;}.m2fa-2j.x-text .x-text-content-text-primary{font-size:2.2rem;color:#233872;}.m2fa-2k.x-text{padding-top:0em;}.m2fa-2l.x-text{padding-right:0em;}.m2fa-2m.x-text 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img{height:189px;}.mcna-2m{margin-top:20px;margin-right:0px;margin-bottom:0px;margin-left:0px;flex-direction:row;justify-content:space-around;align-items:stretch;}.mcna-2n{font-size:1em;display:flex;flex-grow:0;flex-basis:auto;}.mcna-2n > li,.mcna-2n > li > a{flex-grow:0;flex-shrink:1;flex-basis:auto;}.mcna-2o{align-self:stretch;}.mcna-2p{flex-shrink:0;}.mcna-2q{flex-direction:column;justify-content:flex-start;align-items:flex-start;}.mcna-2r{flex-shrink:1;}.mcna-2s{align-self:center;}.mcna-2t .x-dropdown{width:14em;border-top-width:0;border-right-width:0;border-bottom-width:0;border-left-width:0;transition-duration:500ms,500ms,0s;transition-timing-function:cubic-bezier(.4,0,.2,1);}.mcna-2t .x-dropdown:not(.x-active){transition-delay:0s,0s,500ms;}.mcna-2u .x-dropdown{font-size:16px;background-color:#fff;box-shadow:0em .15em 2em 0em rgba(0,0,0,.15);}.mcna-2v .x-dropdown{font-size:14px;}.mcna-2w.x-anchor{width:100%;margin-bottom:0em;}.mcna-2w.x-anchor .x-anchor-text-primary{font-weight:700;}.mcna-2x.x-anchor{min-width:100%;margin-top:14px;background-color:#fff;}.mcna-2x.x-anchor .x-anchor-content{flex-direction:column;align-items:stretch;flex-wrap:wrap;align-content:stretch;padding-top:1.2rem;padding-right:3rem;padding-bottom:0rem;padding-left:3rem;}.mcna-2x.x-anchor .x-anchor-text-primary{font-size:2.2rem;line-height:1.4;letter-spacing:.02em;margin-right:calc(.02em * -1);text-align:left;color:#1b683a;}.mcna-2x.x-anchor .x-anchor-sub-indicator{color:#fff;}.mcna-2x.x-anchor:hover .x-anchor-sub-indicator,.mcna-2x.x-anchor[class*="active"] .x-anchor-sub-indicator,[data-x-effect-provider*="colors"]:hover .mcna-2x.x-anchor .x-anchor-sub-indicator{color:#b4ec51;}.mcna-2y.x-anchor{margin-right:0em;margin-left:0em;}.mcna-2y.x-anchor .x-anchor-text{margin-right:5px;}.mcna-2z.x-anchor{border-top-width:0;border-right-width:0;border-bottom-width:0;border-left-width:0;}.mcna-2z.x-anchor .x-anchor-content{display:flex;}.mcna-2z.x-anchor .x-anchor-text-primary{font-style:normal;}.mcna-31.x-anchor{font-size:1em;}.mcna-31.x-anchor .x-anchor-sub-indicator{margin-top:5px;margin-right:5px;margin-bottom:5px;margin-left:5px;font-size:1em;}.mcna-32.x-anchor .x-anchor-content{justify-content:center;}.mcna-32.x-anchor .x-anchor-text-primary{font-family:"Archivo Narrow",sans-serif;}.mcna-33.x-anchor .x-anchor-text{margin-top:5px;margin-bottom:5px;margin-left:5px;}.mcna-34.x-anchor .x-anchor-sub-indicator{color:rgba(0,0,0,1);}.mcna-34.x-anchor:hover .x-anchor-sub-indicator,.mcna-34.x-anchor[class*="active"] .x-anchor-sub-indicator,[data-x-effect-provider*="colors"]:hover .mcna-34.x-anchor .x-anchor-sub-indicator{color:rgba(0,0,0,.5);}.mcna-35.x-anchor .x-anchor-content{flex-direction:row;align-items:center;}.mcna-36.x-anchor .x-anchor-content{justify-content:flex-start;padding-top:.75em;padding-right:.75em;padding-bottom:.75em;padding-left:.75em;}.mcna-36.x-anchor .x-anchor-text{margin-right:auto;}.mcna-36.x-anchor .x-anchor-text-primary{font-family:inherit;font-size:1em;font-weight:inherit;}.mcna-36.x-anchor:hover .x-anchor-text-primary,.mcna-36.x-anchor[class*="active"] .x-anchor-text-primary,[data-x-effect-provider*="colors"]:hover .mcna-36.x-anchor .x-anchor-text-primary{color:rgba(0,0,0,.5);}.mcna-37.x-anchor .x-anchor-text-primary{line-height:1;}.mcna-38.x-anchor .x-anchor-text-primary{color:rgba(0,0,0,1);}.mcna-39.x-anchor{max-width:calc(100% - 6rem);height:51px;margin-right:auto;margin-left:auto;border-top-left-radius:9px;border-top-right-radius:9px;border-bottom-right-radius:9px;border-bottom-left-radius:9px;font-size:1.7rem;background-color:#346c4b;}.mcna-39.x-anchor .x-anchor-content{padding-top:15px;padding-right:25px;padding-bottom:15px;padding-left:25px;}.mcna-39.x-anchor .x-anchor-text-primary{text-align:center;text-transform:uppercase;color:#fff;}.mcna-39.x-anchor:hover .x-anchor-text-primary,.mcna-39.x-anchor[class*="active"] .x-anchor-text-primary,[data-x-effect-provider*="colors"]:hover .mcna-39.x-anchor .x-anchor-text-primary{color:#fff;}.mcna-3a.x-anchor{margin-top:0px;}.mcna-3b.x-anchor .x-anchor-text-primary{font-size:20px;}.mcna-3c.x-anchor{margin-top:0em;margin-bottom:.7rem;font-size:14px;}.mcna-3c.x-anchor .x-anchor-text-primary{font-size:14px;line-height:1.2;text-decoration:underline;}.mcna-3c.x-anchor:hover .x-anchor-text-primary,.mcna-3c.x-anchor[class*="active"] .x-anchor-text-primary,[data-x-effect-provider*="colors"]:hover .mcna-3c.x-anchor .x-anchor-text-primary{color:#1b683a;}.mcna-3d.x-anchor .x-anchor-text-primary{font-weight:400;}.mcna-3e.x-anchor .x-anchor-text{margin-top:14px;margin-right:0px;margin-bottom:0px;margin-left:0px;}.mcna-3e.x-anchor .x-anchor-text-primary{line-height:1.6;}.mcna-3e.x-anchor:hover .x-anchor-text-primary,.mcna-3e.x-anchor[class*="active"] .x-anchor-text-primary,[data-x-effect-provider*="colors"]:hover .mcna-3e.x-anchor .x-anchor-text-primary{color:#346c4b;}.mcna-3f.x-anchor{margin-top:30px;}@media screen and (min-width:480px){.mcna-1a > .x-row-inner > *:nth-child(2n - 0){flex-basis:calc(66.66% - clamp(0px,var(--gap),9999px));}.mcna-1a > .x-row-inner > *:nth-child(2n - 1){flex-basis:calc(33.33% - clamp(0px,var(--gap),9999px));}.mcna-2x.x-anchor{margin-top:0em;}.mcna-2x.x-anchor .x-anchor-text-primary{font-weight:600;}}@media screen and (min-width:480px) and (max-width:767px){.mcna-1y{top:-20px;}.mcna-2x.x-anchor .x-anchor-content{padding-top:0rem;}}@media screen and (min-width:768px){.mcna-0.x-bar{height:93px;background-color:#fff;}.mcna-0 .x-bar-content{height:93px;}.mcna-0.x-bar-space{height:93px;}.mcna-1{filter:unset;}.mcna-19.x-row{margin-top:0px;}.mcna-1a > .x-row-inner > *:nth-child(2n - 0){flex-basis:calc(66.66% - clamp(0px,var(--gap),9999px));}.mcna-1a > .x-row-inner > *:nth-child(2n - 1){flex-basis:calc(33.33% - clamp(0px,var(--gap),9999px));}.mcna-1m{margin-top:0px;margin-bottom:0px;padding-right:0px;padding-left:0px;}.mcna-1y{top:-30px;}.mcna-2m{margin-top:0px;}.mcna-2x.x-anchor{width:auto;min-width:0px;background-color:transparent;}.mcna-2x.x-anchor .x-anchor-content{flex-direction:row;align-items:center;row-gap:1rem;column-gap:1rem;}.mcna-2x.x-anchor .x-anchor-text-primary{line-height:1;}.mcna-39.x-anchor{max-width:none;margin-right:0;margin-left:0;border-top-left-radius:0em;border-top-right-radius:0em;border-bottom-right-radius:0em;border-bottom-left-radius:0em;background-color:#b4ec51;}.mcna-39.x-anchor .x-anchor-content{padding-top:.575em;padding-right:.85em;padding-bottom:.575em;padding-left:.85em;}.mcna-39.x-anchor .x-anchor-text-primary{font-size:1.7rem;color:#233872;letter-spacing:.005em;margin-right:calc(.005em * -1);}.mcna-39.x-anchor:hover .x-anchor-text-primary,.mcna-39.x-anchor[class*="active"] .x-anchor-text-primary,[data-x-effect-provider*="colors"]:hover .mcna-39.x-anchor .x-anchor-text-primary{color:rgba(0,0,0,.5);}}@media screen and (min-width:768px) and (max-width:991px){.mcna-1c.x-col{width:27%;min-width:27%;max-width:27%;}.mcna-2x.x-anchor .x-anchor-content{padding-top:8px;padding-right:8px;padding-bottom:8px;padding-left:8px;}.mcna-39.x-anchor{width:135px;}}@media screen and (min-width:768px) and (max-width:1199px){.mcna-2x.x-anchor .x-anchor-text-primary{font-size:1.6rem;}}@media screen and (min-width:992px){.mcna-1c.x-col{width:30%;min-width:30%;max-width:30%;}.mcna-1e.x-col{width:70%;min-width:70%;max-width:70%;}.mcna-23{flex-wrap:wrap;align-content:stretch;}.mcna-2x.x-anchor .x-anchor-content{padding-top:10px;padding-bottom:10px;}}@media screen and (min-width:992px) and (max-width:1199px){.mcna-2x.x-anchor .x-anchor-content{padding-right:22px;padding-left:22px;}.mcna-39.x-anchor{width:160px;}}@media screen and (min-width:1200px){.mcna-1a > .x-row-inner > *:nth-child(2n - 0){flex-basis:calc(50% - clamp(0px,var(--gap),9999px));}.mcna-1a > .x-row-inner > *:nth-child(2n - 1){flex-basis:calc(50% - clamp(0px,var(--gap),9999px));}.mcna-2x.x-anchor .x-anchor-content{padding-right:24px;padding-left:24px;}.mcna-2x.x-anchor .x-anchor-text-primary{font-size:1.7rem;}.mcna-39.x-anchor{width:172px;}}@media (max-width:767px){#primary-nav{display:none;position:absolute;width:100%;min-width:100%;left:0;right:0;top:40px;background:#fff;max-height:calc(100vh - 22px);overflow-y:scroll;}#primary-nav ul a *{color:#000;}#primary-nav ul{display:flex;flex-direction:column;width:100%;}#primary-nav li a .x-anchor-text{border-bottom:1px solid rgba(0,0,0,.1);padding-bottom:1.5rem;}#primary-nav li:last-child a .x-anchor-text{border-bottom:0;}#primary-nav li.menu-item-object-custom .x-anchor-sub-indicator{display:block;visibility:visible;position:absolute;width:100%;padding:10px 40px 10px 10px;z-index:3;text-align:right;left:0;right:0;}#primary-nav li.menu-item-object-custom a{pointer-events:none;}}.sub-menu-mob{position:absolute;top:113px;overflow-y:scroll;}.sub-menu-mob{position:absolute;top:54px;overflow-y:scroll;}.sub-menu-mob ul li:first-child .x-anchor-text{margin-top:0;}.x-bar-h .sub-menu-mob.mr-a.x-bar-container{display:none;}.btnBlock{display:block;}.m13-0.x-bar{height:auto;padding-top:7.6rem;padding-right:0px;padding-bottom:0px;padding-left:0px;border-top-width:0;border-right-width:0;border-bottom-width:0;border-left-width:0;font-size:1em;background-color:#19285a;box-shadow:0px 3px 2px 0px rgba(0,0,0,.15);z-index:9999;}.m13-0 .x-bar-content{display:flex;flex-direction:row;justify-content:space-between;align-items:center;flex-wrap:wrap;align-content:center;flex-grow:0;flex-shrink:1;flex-basis:100%;height:auto;max-width:1440px;}.m13-0.x-bar-outer-spacers:after,.m13-0.x-bar-outer-spacers:before{flex-basis:2px;width:2px !important;height:2px;}.m13-0.x-bar-space{font-size:1em;}.m13-1.x-bar-container{display:flex;flex-direction:row;align-items:center;flex-basis:auto;width:100%;max-width:1310px;margin-right:auto;margin-bottom:0px;margin-left:auto;padding-right:12px;padding-left:12px;font-size:1em;z-index:auto;}.m13-2.x-bar-container{justify-content:flex-start;flex-wrap:wrap;align-content:center;flex-grow:1;flex-shrink:0;margin-top:0px;border-top-width:0;border-right-width:0;border-bottom-width:0;border-left-width:0;padding-top:0px;padding-bottom:0px;}.m13-3.x-bar-container{justify-content:space-between;flex-grow:0;flex-shrink:1;margin-top:6.2rem;border-top-width:1px;border-right-width:0px;border-bottom-width:0px;border-left-width:0px;border-top-style:solid;border-right-style:none;border-bottom-style:none;border-left-style:none;border-top-color:#535e83;border-right-color:transparent;border-bottom-color:transparent;border-left-color:transparent;padding-top:1.6rem;padding-bottom:1.6rem;}.m13-4{display:flex;flex-direction:row;}.m13-5{justify-content:space-between;}.m13-6{align-items:flex-start;align-content:flex-start;}.m13-7{flex-wrap:wrap;}.m13-8{flex-grow:0;flex-shrink:1;flex-basis:auto;font-size:1em;}.m13-9{width:100%;}.m13-a{max-width:100%;}.m13-c{border-top-width:0;border-right-width:0;border-bottom-width:0;border-left-width:0;}.m13-d{background-color:rgba(255,30,30,0);}.m13-e{justify-content:center;}.m13-j{align-items:center;}.m13-k{row-gap:27px;column-gap:27px;align-content:center;}.m13-l{row-gap:15px;column-gap:15px;margin-top:30px;}.m13-m{margin-right:0px;margin-left:0px;}.m13-n{margin-bottom:0px;}.m13-o{width:40%;}.m13-q{margin-top:4.9rem;margin-right:0;margin-left:0;border-bottom-width:0px;border-bottom-color:transparent;padding-top:47.6px;padding-bottom:0px;}.m13-r{border-top-width:1px;border-right-width:0px;border-left-width:0px;border-top-style:solid;border-right-style:solid;border-bottom-style:solid;border-left-style:solid;border-top-color:#fff;border-right-color:transparent;border-left-color:transparent;padding-right:0px;padding-left:0px;}.m13-r:hover,.m13-r[class*="active"],[data-x-effect-provider*="colors"]:hover .m13-r{border-top-color:#fff;border-right-color:#fff;border-bottom-color:#fff;border-left-color:#fff;}.m13-s{margin-top:47.5px;margin-bottom:47.5px;border-bottom-width:1px;border-bottom-color:#fff;padding-top:47.5px;padding-bottom:47.5px;}.m13-v.x-image{font-size:1em;border-top-width:0;border-right-width:0;border-bottom-width:0;border-left-width:0;}.m13-w.x-image{margin-top:0rem;margin-right:0;margin-bottom:2.3rem;margin-left:0;}.m13-x.x-image{width:40px;}.m13-x.x-image img{width:100%;}.m13-x.x-image,.m13-x.x-image img{height:40px;}.m13-y.x-text{margin-top:0rem;}.m13-z.x-text{margin-right:0rem;margin-bottom:2rem;margin-left:0rem;}.m13-10.x-text{border-top-width:0;border-right-width:0;border-bottom-width:0;border-left-width:0;font-size:1em;}.m13-10.x-text .x-text-content-text-primary{font-family:"Raleway",sans-serif;font-style:normal;letter-spacing:0em;text-transform:none;color:#fff;}.m13-11.x-text .x-text-content-text-primary{font-size:1.8rem;}.m13-12.x-text 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